I remember 9th grade Journalism class where I learned that true Journalism presents the facts without bias, that if I was a “true Journalist” I would present these “facts” in an interesting way without imposing my views on my audience. A nice thought, but has that way of thinking gone completely by the wayside?
Some people blame it on the internet, but pick up any newspaper, turn on any news channel and watch people shouting about “impeaching the President” and you will see what I mean. Journalism has turned into all out marketing! They are not only pushing their viewpoint on you, but they are screaming it at you, like an Oxyclean commercial!
I may be old fashioned, but I am a big fan of forming my own opinion about things, which is rather hard to do when you are only presented with one side of the story. Are Americans really becoming that lazy that they cannot even think for themselves? I hope not.
Another sneaky ploy has been the well placed “marketing blog” which is strategically placed in the newsfeed of many browsers to make you think it is real news, when actually it is an advertisement. Advertisers have also somehow commandeered our keywords. I typed in “summer recipes” hoping to find a good salad recipe to take to a party. The first three sites to come up were all from large companies looking to push their products on me, so I then typed in “healthy summer recipes” which brought up the same three companies and offered me, not so healthy recipes.
So I guess what I’m saying is, yes, true Journalism is apparently dead, so remember this. Think with your own mind, consider the source, remember that every story has more than one viewpoint and advertisers have more money than poor bloggers who are looking to get the truth out there.
